We’re gearing up to launch a new product through the Race Advisor, my horse racing blog, and it’s looking to be a very exciting launch. However much you prepare, and I like to think we prepare a lot, there’s always a ton to do just before the launch, and it’s very easy …
The Twirly Woos
I spent this morning watching the Twirlywoos. If you don’t know what they are, then you’re missing out! This is what they say about them: “Whether they travel to the real world or on their big red boat they are always discovering something new and exciting with help from their friends who …
Short and sweet or long and hard?
Do you like it short and sweet or long and hard? No, I’m not being personal, I’m talking about your emails 😉 Here’s the scooby… There’s different schools of thought on whether an email should be short or long. Whether you should put links at the top, bottom or throughout. If you …
Amazon SES (how it’s done)
I tried twice this morning to record a video showing you how to setup Amazon SES (Simple Email Service) with the MailWizz software for really cheap and effective emailing, and both times it was foiled. What with builders, gardeners and mothers here, there’s either someone someone blowing leaves, building scaffolding or calling …
Making a fortune with paid advertising
If you really want to make a money online you need to be in control of your revenue stream. To be in control of your revenue stream, you need to be buying your customers. And that means… …paid advertising. But most people get a bit of pee in their pants when they …
Sometimes, you just gotta take a risk!
It’s been a while since I’ve been to a car auction, but yesterday I went to one looking for a commercial vehicle with a friend. Admittedly I tried to persuade him to buy an Alpha Romeo Spider, but he valiantly decided against the wisdom of my advice and moved on to the …