Category: Motivation

  • The REAL Secret Of Online Income

    The REAL Secret Of Online Income

    Paid traffic.

    That’s the real secret.

    It’s the difference between having a hobby and a business. Everybody loves a new strategy or secret technique. The truth is, very little has appeared in internet marketing that’s truly new. It boils down to the same things…

    1. Get leads
    2. Send them emails
    3. Sell your product

    You can wrap this in a thousand different covers. You can send emails with content and build relationships or just hit hard promos. But it boils down to the same three steps.

    People love to buy products that show you how to do excellent SEO. They love products which show you how to do article marketing, build Twitter followings and Facebook fans.

    Why?

    Because this kind of marketing is perceived as free. But it’s not. In fact it’s some of the most expensive marketing you can do.

    Yeah Twitter is great… for relationship building.

    A website is awesome… for branding and content.

    What’s going to make you money? Your email list.

    How do you build that rapidly? With paid traffic.

    The hours you send writing articles and sharing them across sites costs you time. The hours you spend on social media costs you time.

    What do you get paid at work? $10 an hour? $50 an hour?

    If you’re on $10 an hour and you spend ten hours a week doing all that ”free” stuff and you generate 10 leads then each lead has cost you $10.

    WTF!

    Buy some traffic, spend $100 on it (the time you’ve spent), get 30 to 40 leads ($0.40c per lead) and go work in your job for an extra ten hours to pay for that traffic.

    That’s way more efficient. And when you’ve realised that you’ll be head and shoulders above most marketers. Then you can start working out how to make that traffic self-liquidating.

    Because when you do that you’ll be unstoppable!

    But more about that in my next email.

    Over and out.

    Michael

  • 27 Matches And Some Of The Garden

    27 Matches And Some Of The Garden

    The friends we’re staying with light their fire by putting paper on the bottom then some shop bought kindling, which in my opinion is far to big to be kindling buy hey ho, and then logs on top.

    After 10 minutes fruitlessly trying to get it on fire this way, and around 27 matches, I thought bugger it…

    I went outside and managed to find a bunch of kindling in the garden which, given it was pouring with rain, I was kinda pleased about.

    Coming back in with a small bunch of dry kindling (the sort thats very thin and dry) I put that in the fireplace, surrounded it with some of the shop bought kindling (which is more like small wood blocks) and then took the last match.

    With slight trepidation I struck it against the side of the box, well aware that if this didn’t work I would have the wrath of Holly coming down on me from the sofa.

    Thrusting the small flame into the middle of the kindling it set on fire. Rapidly the fire spread to the surrounding kindling and then into the bigger shop bought kindling and within a few minutes there was a small fire in the grate.

    I delicately put the first log onto it and in five minutes the fire was roaring.

    Ahhhhh, the satisfaction.

    Why am I telling you this?

    Just because other people are doing something one way doesn’t mean there isn’t another way that is going to work far better for you.

    Trust your gut instinct.

    Ciao

    Michael

  • Let us go bravely forwards… …fearing nothing and trusting in the lord.

    Let us go bravely forwards… …fearing nothing and trusting in the lord.

    That’s what my grandfather always used to say before we left the house.

    “Let us go bravely forwards… …fearing nothing and trusting in the lord.”

    Now I’m not particularly religious, but I think this saying should be said more by internet marketers. We’re the worst for wasting our time.

    Man, we buy all kinds of crap online and then it just sits in that folder. The one you’ve got on your computer where you’ve stored everything you’ve bought but barely read, let alone actually implemented.

    You’re not alone. We all do it.

    It’s the single biggest reason of failure for people wanting to make money online.

    The excuses I’ve heard:

    I haven’t had time

    Something else was launched and I forgot about it

    It was harder than I thought

    Cummon… man the f**k up.

    You can start an online business in just a couple of hours a day, possibly even less, if you plan it that way.

    If something else launched and you forgot about it, you need to take a look in the mirror, slap yourself six times and swear you’ll never jump on the shiny bullet train again.

    And FFS… everything worth doing is harder than we think. If it wasn’t then everybody would be doing it.

    So what I’m saying is. Write down a plan of action today and do it tomorrow. It doesn’t have to be perfect, but if you don’t do it then you can be damn sure you’ll never succeed.

    Michael

  • The Scariest Day Of My  Life

    The Scariest Day Of My Life

    Ever been chased by a vulture? This is what happened to me…

    It’d been a long day for the group. I was at the back of the truck trying to nap on my rucksack 14 days into a cross-road adventure in Botswana.

    We’d been getting up at 5am each day, moving to another location, setting camp, going to see things before coming back and eating around 9pm.

    Those are some long days.

    And the roads in Botswana are not the greatest!

    Trying to sleep was like lying on a bouncy castle made of rocks.

    I felt the truck slow down and come to a halt.

    A trigger in my brain went off as I knew something was about to happen.

    Sitting up, I saw hundreds of vultures by the side of the road.

    Now if you’ve never seen a vulture, they’re big. Like seriously big. The average size is just over one meter, but they can get as big as two meters.

    And they stare at you like the devil. You kinda feel that if you turn your back they may move from the dead donkey they’re eating to you.

    Anyhoo…

    There are hundreds of these vultures by the side of the road. We get told explicitly not to go close to them, stay near the truck.

    Everyone’s taking their photos and getting back on the truck when we realise this German dude, the guy who’s always super-excited about everything, was nearly in the middle of the group of them crouching down.

    Cummmmon dude!

    What the f**k are you doing.

    Well I knew what he was doing. He was a photographer and he was trying to get a shot that nobody else had got. Nobody else had got the shot because… it was mentally dangerous.

    I got out the truck with the guide, who gave me some quick instructions.

    The instructions were kinda like… you distract them that side, I’ll distract them this side. Then run like hell to the truck and we’ll drive as fast as humanly possible.

    Creeping round to the other side of the group of vultures, I got the nod and began shouting.

    Unless you’ve experienced being next to nearly a hundred birds that look like they’re on a day trip from hell, then you won’t know the fear that shook through me as they all turned to look.

    My brain slowed down until I heard the guide shouting run.

    And boy did I run. I’ve never run faster in my life. The truck was revving, the guide was nearly there and I was running like my life depended on it.

    Which it kinda did.

    The second my foot got onto the step of the truck it screeched off. Sitting down, I took a moment to look behind me to see the birds circling away from us and the distance increasing.

    Thank god for that.

    Where was that crazy asshole.

    Sitting opposite me it turned out, with a massive grin on his face. He handed me his camera.

    God damn it… he’d gotten the picture.

    He’d given everything, and kinda made a couple of us give everything, to get the picture he wanted.

    And I appreciated that. I was pissed off, but I understood where he was coming from.

    Without realising, that was the first lesson that propelled me to where I am today. If you want to achieve something, you’ve got to give everything to get it.

    Now I’m not suggesting you go out and get chased by a pack of vultures. In fact quite the opposite, that would be pretty stoopid.

    What I am suggesting is, you ask yourself if you’re giving everything you can to achieve what you want. Because until you do, you won’t get there.

    All the best,

    Michael

  • How To Make Working From Home Work For You

    How To Make Working From Home Work For You

    More and more people are beginning to work from home. And it’s not just freelancers and business owners, but large corporations are beginning to get their staff to spend some work days at home.

    For a corporation it makes sense. With rising rental rates and improving internet performance, there is actually very little work that cannot be done remotely.

    And as a general rule… people produce far better work from their own environment.

    When you’re in your own environment then you want to spend time doing the things you want to do, not work. Which means that you actually focus on your work and have a higher output in less time.

    So it works for everyone.

    Or does it!

    Because whilst working from home can be one of the best things that you’ve ever done. When you first start it can also be incredibly tough.

    Here’s how to make sure that it works for you…

    Distractions

    The number one difficulty that people have when they first begin to work from home is the amount of distractions that are around them.

    If you go into an office then you would think there is only one thing to do… work.

    At home there are lots of things you can do including spend time with your family, take the dog out, home repairs, computer games and pretty much any hobby you ever wanted to do.

    When you’ve got all those things to distract you then settling down to get some work done can be tough.

    But that’s because you’re thinking about it the wrong way.

    First of all if you think there are no distractions at work then you’re wrong. How often do you chat to people in the office, get a drink or have a cigarette?

    All of those are distractions.

    The difference is when you’re in an office you don’t think of them as distractions because you have to be there anyway. They’re “breaks” from work.

    It’s time to change your thinking around when you’re working from home.

    Now you have to work to earn a living, but you don’t have to work. There’s probably going to be a tonne of other things you’d rather be doing.

    So you need to begin of thinking of work as something that you must do in order to be able to go and enjoy the other things.

    And the faster you can do it without a reduction in quality, the more time you will have to do everything else.

    Which means…

    Focus

    When you work from home being able to focus is absolutely key. Any distraction will take your mind off what you’re doing and that means it can take up to ten times longer to complete a task.

    Nearly 60% of distractions come from emails, social media and mobile phones.

    Every time you read an alert that comes in you lose your focus and it can take up to 15 minutes to re-focus.

    If it takes 5 minutes to open, read and reply to your email, then you’ve wasted 20 minutes for every single email that you open!

    Now you’re working from home this is twenty minutes you could have spent doing something you wanted to do.

    You need to have an action plan to stay focused. Here is what I recommend:

    5-Step Focus Action Plan

    1. The night before get a pad of post-it-notes and write down a list of the things that MUST be done the next day. List them in order of importance and once one note is filled then stop. This will force you to focus on the most important things.
    2. Start working as close to waking up as possible. Your brain is most productive when you first wake up, the work you do then will be far more productive than work done later in the day.
    3. Turn off all alerts and your mobile phone. Make sure that there is no way for somebody to communicate with you and distract you. This will mean that your focus won’t be broken by digital alerts. You can call or get back to anybody who’s left a message when you’ve finished going through your list.
    4. Break your tasks down into short segments, ideally no longer than twenty minutes. Doing this feels like you’re achieving your goals which helps to boost your sense of satisfaction at the end of the day.
    5. Take a 5 minute break every 20 minutes. Taking shorter breaks after each job is complete allows the mind to relax before beginning the next task.

     

    Separate Your Living and Work Spaces

    The last element of making sure that working from home will work for you is to separate out the areas that you work in and the areas that you live in.

    Using one space for both will only work if you do it occasionally. As a long-term solution you will find that it gets difficult for you to focus and for your family to know when you’re working and when you’re spending time with them.

    It doesn’t matter if your work space is a hammock on the back porch or a particular space in a room, as long as everyone knows that when you’re there you mustn’t be disturbed. When you’re not there then you are no longer working.

    This separation of your live and work space will, with the above tips, help you to be more productive at home than you are in an office and to do the work you need to do in less time.

    In Summary…

    Working from home can be one of the best things that you will ever do, if you can make it work for you.

    The above advice comes from having worked from home for over 16 years and the lessons learned.

    To make it work you need to remove distractions, make sure you focus and have a separate area to work in from the area you live in.