By Michael Wilding Posted on 
Normally we think of mailing lists as, well… mailing lists. But not all mailing lists are made the same. There are very different types of mailing lists, and understanding the differences will make sure that you build the one that is suitable to your business and your approach to selling. If you’ve …
By Michael Wilding Posted on 
If you ever send out marketing emails, and if you’re an internet marketer then you almost certainly will be, you want to make sure that your emails are getting read by the biggest amount of people possible. Here are the average open-rates for different industries, taken from MailChimps analysis on http://mailchimp.com/resources/research/email-marketing-benchmarks/: …
By Michael Wilding Posted on 
I thought that today I would share with you a powerful way to build an auto-responder sequence inside InfusionSoft. The InfusionSoft Campaign Builder is an incredibly powerful piece of kit. But, most people only scratch the service of using it the way it can be. Of course, simple campaigns can be very …
By Michael Wilding Posted on 
Whenever you send an email the majority of people on your mailing list won’t open it. That’s just how it is. It’s the nature of the beast. But you shouldn’t be afraid of re-emailing people. You can often double your open rates by contact people twice! The way to do this is …
By Michael Wilding Posted on 
List building is one of the top priorities for anybody who does internet marketing. In fact it’s a top priority for anybody involved in any form of direct marketing. In the internet marketing space in recent years, there’s been a massive growth of providers of solo ads. There are now so many …
By Michael Wilding Posted on 
InfusionSoft is one of the leading small business automation tools. It’s the one that I use every single day but… it can be very confusing. In the video below Nicola Cairncross, check out her blog here, asked me to go through how to create an automated sales funnel in InfusionSoft. Check out …